Sustainable Innovation gave me a thorough preparation: a good grounding in the technology and an understanding of innovation and change processes. Thanks to the course, I can grasp what a business owner does.

Sybren Steensma

I’m currently working for Syntens as an innovation advisor.

I’m currently working for Syntens as an innovation advisor. Syntens is an initiative of the Ministry of Economic Affairs. It offers free innovation advice to the SME sector (small and medium-sized enterprises). This means that in my advisory role I work with a business owner to  work out how his or her organization can operate better, how smarter technology and knowledge can be applied and market opportunities can be better used.

As an innovation advisor you are on the road quite a lot of the time. You are at SME sector companies three or four times a week, and often the companies are very different from one another. The variety is what makes it so interesting to me, and everywhere you get to see what goes behind the scenes.  

This course gave me a thorough preparation: a good grounding in the technology and an understanding of innovation and change processes. Thanks to the course, I can grasp what a business owner does. As you can imagine, I have good memories of my course."