At the Game/Play Lab researchers from the HTI group work together to better understand the player experiences associated with digital games. We explore digital gaming from a variety of perspectives, including conceptualization and measurement of player experiences, positive and negative effects of games and gaming, gaming as a spectator sport, new gaming interfaces and their effects on player experience, gaming for special or unexpected user groups, and social phenomena around digital gaming. In the Game/Play Lab we have a host of equipment that allow a multitude of sensory measurements to be taken in synchrony with many computer generated triggers and events. Having two separate rooms and an observation room it is also perfectly suited to study the effect of a changing social setting. Effects of co-play, single play, or mediated social play all can be investigated within this lab facility.