ECTS points
Education type
Bachelor program
Program with selection
Three years
Bachelor of Science

Do you have an interest in technological applications, a creative attitude and empathy with other people?

Industrial design is all about innovation, creativity, technology, user needs, aesthetics, and societal and business interests. This program goes beyond traditional product design by blending the physical and digital worlds. As a student, you will learn to design interactive systems, products and services that make our lives better, more social or simply more comfortable. 

Projects form the backbone of this program. Smart home systems, intelligent clothing and behavioral change games are examples of the type of projects you may work on. As a student, you learn to translate new technologies and issues arising from societal trends, into innovations for everyday life.

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Major Industrial Design

The course is based on self-directed and competency-centered learning. You work as a junior employee in a design team on a design project together with fellow students. You are coached by several experts and work closely with the department’s researchers. 

The program’s international staff comprises teachers and supervisors that are also practitioners from the field. They have their own design firm or work for a company. No wonder there’s a close collaboration with companies and institutions, and a considerable focus on project-based learning.

Study in figures

Show Transcript
  • 3,9

    Student satisfaction on a scale 1 to 5

  • 133

    Number of first-year students

  • 18-24

    Contact hours in first year

  • 83%

    Advancement to second year

  • 54%

    Degree obtained within 4 years

  • 83%

    Follow-up education

Admission and Enrollment

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Study association Lucid

The study association represent the interests of the students at the faculty of Industrial Design. It tries to let the students view their field of study from a different angle. It achieves this by means of excursions, lectures and symposia and by organizing a study trip. On the other hand, the association also organises sports tournaments, parties, a weekly drink, weekends and other forms of leisure activities to stimulate the relation between the members themselves.


The independent judgment by the NVAO strengthens higher education institutions in their quality culture. On the basis of the judgments of NVAO higher education programmes are recognized and students receive a legally recognized degree. In the Netherlands, NVAO assesses the internal quality assurance pursued by universities and the quality of the programmes they provide.